KNWU
Collaborate
The collaboration with Amacx, the leading Dutch sports nutrition brand, is aimed at making an essential contribution to the performance of both top and recreational athletes in the Netherlands. The wide range of both sports nutrition and supplements ensures that we at Amacx find everything we need. Amacx and the KNWU will work together on the development of tailor-made products, tailored to the specific needs of cyclists in various cycling disciplines. In addition, the KNWU and Amacx will provide recreational athletes with interesting articles about the use of sports nutrition via, among other things, the Fondo app.
Daniel Heijne, Chief Commercial Officer of the KNWU, is looking forward to the collaboration
"With Amacx, we are bringing an ambitious and innovative partner into the house that perfectly matches our vision of supporting performance at all levels. Together, we not only want to provide our top athletes with the very best nutrition, but also inspire and support recreational sports. We look forward to going through this process together."
Gino Vierhouten, CEO of Amacx, adds
"The collaboration with the KNWU is a fantastic opportunity to use our knowledge and expertise for the further development of cycling. It is our mission to help cyclists of all levels achieve their goals by making the use of sports nutrition accessible, we are proud that together with the KNWU we can contribute to performances at world level and beyond."
This collaboration underlines the shared ambition of the KNWU and Amacx to innovate and excel, while also continuing to support recreational sports. With the Olympic and Paralympic Games in Los Angeles in 2028 in mind, this collaboration is an important step in keeping Dutch cycling at the highest level.
